NIPPON STONE

Natural stone tiles are mostly sold as a generic product. The products offered vary strongly in quality.

Nippon Stone has decided to offer their A-selection slate tiles as a brand ensuring the highest quality stone in a perfect finishing.

For this new brand we developed the communication strategy and corporate design.

The brand puts emphasis on quality, the variuos application possibilities and the fact that the products are very suitable for anyone who feels strongly about good design and architecture.

Design for the brochures and POS displays has been developed and more materials will follow.

Daarnaast zijn de eerste uitingen als brochures en een POS display ontworpen.